frequently asked questions
Honest answers, before you pay us anything.
Everything owners ask us before starting — pricing, process, timelines, and what actually changes.
Getting started
What exactly does EXVOQ do?
We make your business the source that AI assistants — ChatGPT, Perplexity, Gemini, Copilot, Google AI Overviews — actually cite when customers ask about your market. That means content, site structure, schema, and monthly operation, not a one-time audit.
How is this different from SEO?
Classic SEO optimises for a page of ten blue links. AEO/GEO (Answer & Generative Engine Optimisation) optimises for a single written answer with no click. Different content shape, different technical signals, different measurement — same underlying goal of being found.
How do I get started?
Book a free AI visibility audit. We check what every major assistant currently says about your business and your competitors, then show you exactly where the gaps are before you pay anything.
Will this work for my business?
We’ve built this for MSMEs across manufacturing, healthcare, services, retail, education and real estate. The audit is tailored to your niche and competitors, so you see real, specific answers before committing.
Isn’t GEO/AEO just SEO with a new name?
About 80% of the mechanics overlap — technical health, expertise and structure still matter. The real difference: AI systems regularly cite pages sitting well outside Google’s top 10, because authority now comes from being quoted across the web, not just linked to. Ignore that 20% and you stay invisible in the answers customers actually read.
What if I don’t know anything about AI or SEO?
You don’t need to. You get one audit that shows exactly where your business stands today, then a monthly report in plain language — citations, leads, revenue. We own the technical layer; you make the business calls.
Do you only work with businesses in India?
Our go-to-market today is focused on India, particularly Noida and Bangalore, though the same system works for any MSME whose customers ask AI assistants and Google before they call. Book the audit and we’ll tell you honestly if you’re a fit.
Pricing & commitment
It sounds expensive.
What is one lost customer worth? This pays for itself at a couple of new clients a month — and our risk reversal means you judge us on performance, not promises. Start on Starter for a lower-risk entry.
Is there a contract lock-in?
No. Month-to-month. No lock-in. If the monthly report doesn’t show progress, you can stop — we’d rather earn the renewal every month than trap you in a term.
What’s included in the price?
Audit, content engine, technical AEO/GEO work, schema, monitoring, and one monthly report covering citations, leads and revenue. See the Pricing page for tier-by-tier detail.
Why don’t you list exact prices on this website?
Because the honest number depends on your industry, city and current site — a single storefront and a multi-location retailer need different scopes. We’d rather give you a real number after the audit than a range that’s wrong for your business.
What guarantees do you make — and what don’t you?
We don’t guarantee a specific ranking or citation count — anyone who does is guessing. What we do guarantee: a monthly report showing exactly what changed, month-to-month terms, and the right to walk away anytime the numbers don’t justify staying.
How we work
I don’t have time for this.
That’s exactly why it works. Done-for-you means we take it off your plate. You stay in your zone of genius; we run the growth engine and send you the numbers.
Do I actually have to do anything?
Almost nothing. A short kickoff call, access to your accounts, and quick monthly approvals. AI is the engine — we’re the drivers. You watch the results come in.
I tried marketing before and it didn’t work.
Most agencies sell you hours and hand you a dashboard. We build an AI system that actually runs — and we prove the numbers to you every single month.
How is progress reported?
One report a month: where you were cited, what it drove, and what we’re fixing next. No vanity metrics, no jargon you have to translate yourself.
Who owns my website, content and Google Business Profile?
You do — always. Some agencies build a site or GBP under their own account and hold it hostage if you stop paying; we’ve seen the complaints. Everything we build or manage is registered in your name and handed over in full if you ever leave.
What happens if I want to stop working with EXVOQ?
You keep everything — the website, the content, the schema, the automations, the accounts. There’s no exit fee and nothing held hostage, because the contract is month-to-month by design.
Technical & results
Which AI platforms do you optimise for?
ChatGPT, Perplexity, Gemini, Claude, Copilot and Google AI Overviews. Each has slightly different citation behaviour, so we track and tune for all of them, not just one.
How long until I see results?
Technical fixes and content foundations go live in the first few weeks. Citation growth is typically visible within 60–90 days as AI systems re-crawl and re-index your content — we show you leading indicators monthly, not just a final number.
Do you work with my existing website, or rebuild it?
Usually we work with what you have — restructuring content, adding schema, fixing crawler access. A rebuild is only recommended when the existing site is fundamentally blocking AI or human trust.
Will AI Overviews and zero-click search kill my website traffic?
Clicks are already down — searches with an AI Overview see roughly 60–80% zero-click rates. But businesses cited inside those answers see more of the clicks that remain, not fewer. The fix isn’t chasing old traffic numbers, it’s winning the citation.
Will Google penalise my site for using AI-written content?
No — Google has been explicit that content isn’t penalised for being AI-assisted. What gets penalised is thin, generic or manipulative content published at scale with no real expertise behind it. Every article we publish is fact-checked and specific to your business, not templated filler.
How do you actually prove I’m being cited, not just told I am?
Every monthly report includes screenshots — the literal ChatGPT, Perplexity, Gemini or AI Overview answer with your business named, dated and compared against your named competitors. If we can’t show you the citation, we don’t claim it.
Red flags, guarantees & safety
How do I know EXVOQ isn’t the kind of agency that overpromises?
Ask us what you’d ask any agency: exact deliverables, a named point of contact, and proof — not promises — every month. We start with a free audit precisely so you can judge the thinking before any money changes hands.
Should I worry about “black hat” tactics hurting my site long-term?
Yes — with any provider. Fake citations, cloaked content or manipulated reviews can get a site penalised or de-indexed. We only use methods consistent with Google’s and AI providers’ public guidelines: real content, real schema, real crawler access, nothing that unwinds later.
AI agents, automation & data
Will an AI chatbot make my business feel impersonal?
Not if it’s built right. Our AI agents train on your actual documents and policies, answer with sources, and hand off to a human the moment a question needs judgment or empathy — built to deflect repetitive questions, not replace the relationship.
Is my customer data safe with an AI agent or automation system?
Yes — the AI agent answers only from documents you approve, conversations are logged for your review, and your customer data is never used to train third-party models. You control what it knows and can review or edit its answers anytime.
Will automation replace my staff?
No — it replaces the repetitive parts of their day: chasing leads, sending reminders, re-typing the same answer for the twentieth time. Your team spends the time you get back on the calls and decisions that actually need a person.
free · 48-hour turnaround
Find out what AI says when customers ask about your market.
Your AI Visibility Audit shows which assistants know your business, what they say, and exactly what to fix. No credit card, no pitch.
Get your free AI visibility audit